The Trengo alternative built for the Middle East
Trengo is a solid shared inbox for European support teams, with AI billed per conversation. Hala is an AI agent that handles most conversations itself, in Arabic dialects, on chats and WhatsApp calls, with the AI included in your plan.
Which one fits you?
Choose Hala AI if
- You want AI to resolve most conversations, not only assist your agents.
- Your customers are in the Middle East and write in Arabic dialects.
- You don't want a fee on every AI conversation.
Choose Trengo if
- Email is as big a channel for you as messaging, and you want one inbox for both.
- You run a large human support team that works mostly by hand.
Hala AI vs Trengo, feature by feature
Checked against each vendor's public pricing and product pages on 2 October 2026.
| Feature | Hala AI | Trengo |
|---|---|---|
| AI agent | ||
| AI agent that answers customers on its own | Included on every plan | €0.25–€0.30 extra per AI conversation |
| Set up and trained for you | Setup and integrations included on every plan | Self-serve builder |
| Arabic dialects: Lebanese, Gulf, Egyptian | Tuned per dialect, in chats and on calls | Arabic through general multilingual AI |
| Voice | ||
| AI answers voice calls | WhatsApp calls, minutes included on every plan | Phone calling is an add-on |
| Channels | ||
| Instagram and Facebook Messenger | ||
| Website chat | ||
| Pricing | ||
| Starting price | $125/mo billed yearly, AI agent and call minutes included | €299/mo billed yearly (€349 monthly) |
| What raises the bill | Conversations and call minutes | Conversations, users and AI conversations |
| Free trial | 50 conversations and 10 call minutes, no card | |
Included Partly, or at extra cost Not offered
Meta's own WhatsApp fees are billed on top on every platform here, Hala included.
Sources: trengo.com/pricing. Trengo is a trademark of its owner. Spot something out of date? Email info@metaempires.com.
Why businesses pick Hala over Trengo
No surcharge per AI conversation
Trengo adds €0.25 to €0.30 for each AI-handled conversation on top of the plan. On Hala, the AI is part of the price of every conversation.
Calls without an add-on
Phone calling is an add-on on Trengo's Boost and Pro plans. Every Hala plan includes AI call minutes on WhatsApp, starting with 100 minutes on Launch.
Arabic that sounds local
Hala replies in the dialect your customer uses, whether Lebanese, Gulf, Egyptian or Modern Standard Arabic, and keeps each reply in one language and script. On calls it speaks with a voice chosen for that dialect.
Done for you, not do-it-yourself
Our team configures the agent, loads your prices, policies and FAQs, and connects your calendar or tools before you go live. Setup is included on every plan, and the team you reach is in the region, on WhatsApp.
Switching from Trengo
- 1
Book a 15-minute call
Tell us how customers reach you today and which conversations the AI should take over.
- 2
We build and train your agent
We load your services, prices and policies, connect your calendar or tools, and test the agent with you in your customers' dialect.
- 3
Connect your channels and go live
Link WhatsApp, Instagram, Messenger and your website. Your team can step into any chat from the dashboard.
Frequently asked questions
Is Hala a good Trengo alternative?+
Yes, if you want AI to handle most customer conversations and calls, especially in Arabic. If you run a large email-heavy support desk, Trengo's shared inbox may suit you better.
How does pricing compare?+
Trengo Boost is €299/month billed yearly for 10 users and 6,000 conversations a year, plus €0.25 per AI conversation. Hala starts at $125/month billed yearly with the AI agent, 500 conversations a month and 100 call minutes included. Meta's WhatsApp fees apply on both.
Can I keep my WhatsApp number if I leave Trengo?+
Usually, yes. A WhatsApp Business number can move from one provider to another, and we walk you through it during setup. Some numbers need two-step verification turned off on Trengo first.
Do I have to build the AI agent myself?+
No. Setup and integrations are included on every Hala plan. You review the agent before it goes live and can edit what it knows from the dashboard at any time.
Hear Hala answer in your dialect
Book a 15-minute demo, or message Hala on WhatsApp and try it yourself.